The EJAF is inviting folks to wear Elton's glasses to support the cause.
You can add a pair of spectacles to your profile picture in Twitter or in Facebook and follow the foundation's tweets and ''like'' their Facebook page at the same time.
Another idea is to wear a pair of vibrantly coloured socks.
British designer Giles Deacon and the stylists at Happy Socks have teamed up to create seven pairs specially for the Elton John AIDS Foundation. The weeks worth of socks, one upliftingly coloured pair for each day, are housed in an collectable, individually numbered presentation box and are strictly limited to only 1,000 sets.
The socks will be available through the Happy Socks Web site from early December with a minimum of 25% of the retail price being donated to the charity.
Or how about enjoying a drink?
Balans restaurants, are again fundraising to benefit Elton's organisation. Their master mixologists have specially created a sumptuous Red Ribbon Cocktail containing a splash of vodka, raspberry puree, vanilla liqueur and a side shot of sparkling rosé.
The cocktails are available in all of Balans five London restaurants (conveniently located in Soho, Earls Court, Kensington, Chiswick and Westfield).
Balans are kindly donating 100% of the proceeds from sales of the cocktail to support the work of the foundation.
For more details on the above items, or for yet more innovations (including cupcakes), visit